DATABASE CLONING

Process of developing a new conquest prospect list by examining your prior customer database and identifying key salescharacteristics of each person. A 30, 60 and 90 day sales segments are developed to identify where each person is at what point in the sales funnel so we know who is ready buying and what makes each segment unique and what triggers them to make a purchasing decision. 

 

This list is then washing against a national sales list to locate similar individuals in your market area who have the same characterisitcs, and various online and offline advertisements are only sent directly to people who will be buying within the next 30-90 days. Your new prospect conquest list eliminates unnecessary marketing dollars because only the right person at the right time will be receive your message,